I think it was Mr. Rogers who encouraged parents to urge their children to "look for the helpers" during times of national or global disaster.
One way you can be a helper, and look cute in the process is by clicking on this link and ordering a T-shirt. In doing so you will be helping families going through desperate times. Tide travels to affected areas and provides trucks with mobile washing machines.
One truck can do a year's worth of laundry for a single family in one day.
So far, Tide Loads of Hope has washed more than 35,000 loads of laundry for over 20,000 families and they are equipped to take action whenever and wherever there is a need in the U.S.
This program began during the aftermath of Hurricane Katrina. They washed 10,000 loads of laundry for the survivors.
"Look for the helpers," said Mr. Rogers. Always, look for the helpers.